How much does it cost to license NCAA logos?

Fees for just the application alone will cost from $4,500 to $21,000 or more for a “standard license” (“local licenses” can be cheaper). The royalties are also quite high: most individual schools require a royalty of around 15% of sales.

How do I get permission to use a college logo?

In general, you should follow this procedure:

Determine if permission is needed and whether the material is protected under law. Ask yourself if your usage would violate the law.
Identify the trademark owner.
Identify the rights needed.
Contact the owner.
Receive your written permission agreement.

How do I get an official merchandise license?

First Steps

Identify the owner of the trademarked merchandise you want to sell.
Identify the demographics that will pay you money for the licensed merchandise.
Obtain permission from the owner of the trademark to sell the goods.

Can you sell college merchandise?

Oftentimes, colleges and universities are willing to sell licenses to businesses and individuals wanting to sell things containing the school’s logo, slogan, or mascot. Work with an intellectual property attorney in your area to see if you can legally produce and sell the products you have in mind.

Is the term Final Four copyrighted?

The NCAA has trademarked the terms March Madness, Final Four, The Big Dance, Elite Eight, Final Four, and a ton of others you may or may not have heard of.

Can you sell items with college logos?

Just clarifying that you can make items with college logos, you just are not allowed to sell them – without a license.

How do I know if a logo is copyrighted?

You can search all applied-for and registered trademarks free of charge by using the U.S. Patent and Trademark Office (USPTO)’s Trademark Electronic Search System (TESS). If your mark includes a design element, you will have to search it by using a design code.

How does apparel licensing work?

How Licensing Works. The established company brand or designer, defined as the licensor, offers its trademark to other firms making different types of products. The second company, known as the licensee, agrees to manufacture and distribute the new product lines.

Is it illegal to sell something with a logo?

No. You cannot use logos without a license to do so from owners of the copyrights and trademarks.

Is the phrase March Madness copyrighted?

Just like the “Super Bowl,” “March Madness” is a trademarked term. March Madness Athletic Association, a company partially owned by the NCAA, owns the trademark. And the NCAA aggressively polices the unauthorized use of this trademarked term for promotional purposes.

What do you need to know about NCAA merchandise license?

An NCAA merchandise license allows licensees to produce product leading up to and during its 90 Championship Events. A list of those events can be found at the NCAA’s Championships Homepage. The NCAA does not manage or monitor the licensing agreements of the conferences, schools or its other member institutions.

How many colleges does the Collegiate Licensing Company represent?

CLC represents more than 700 colleges and universities, bowl games, athletic conferences, the NCAA, the College Football Playoff, the Heisman Trophy, and other top collegiate brands. CLC’s mission is to elevate college brands through insight and innovation.

Where can I find a list of NCAA licensees?

Either the NCAA’s Licensing ( Current NCAA Licensees) office or The Collegiate Licensing Company (Visit The CLC Homepage) can provide a list of current NCAA licensees. It is typically much easier to work with an established NCAA licensee than to try and license a new product or idea.

Who is responsible for the NCAA licensing program?

The Collegiate Licensing Company is the licensing representative for the NCAA. CLC is responsible for administering the licensing program, including processing applications, collecting royalties, enforcing trademarks and pursuing new market opportunities for the NCAA. Visit the CLC Homepage Visit the CLC Homepage

How much does it cost to license NCAA logos? Fees for just the application alone will cost from $4,500 to $21,000 or more for a “standard license” (“local licenses” can be cheaper). The royalties are also quite high: most individual schools require a royalty of around 15% of sales. How do I get permission to…